Pricing for Profitability
Thursday, August 27, 2015 10:00 – 11:30am Pacific (1:00-2:30pm Eastern)
Sales revenues missing the target? Profits falling below your goals? Closing ratios and average sale not meeting your objectives? Gain an eye-opening insight to pricing strategies for residential add-on, replacement sales, indoor air quality and whole house performance sales.
During this Leadership Academy webinar, Drew Cameron, President of HVAC Sellutions and Energy Design Systems, Inc. will share the methodologies, philosophies, and techniques he uses with clients every day for packaging, positioning and pricing product and service offerings to cover all direct costs, overhead, commissions, profit (double-digit net profit), etc. This is NOT an accounting, finance or cashflow webinar.
We will take a sales approach to pricing to drive sales and profit performance while differentiating your offerings. We will look at bundling and developing tiers of product/service packages as a way to shift mix of product sold and drive sales and effectively eliminate the competition.
Don’t miss this session or you will lose sales, profits, and commissions you and your company rightfully deserve!
- Learn the pricing mistakes over 90% of contactors make
- Learn how to cover your direct and indirect costs, and profit objectives for all job types.
- Learn promotional pricing strategies, bundling, and tiering solutions
Drew Cameron, President
Drew Cameron is president of both HVAC Sellutions and Energy Design Systems, Inc. and has 38 years of experience in all facets of running a residential contracting business. He and his team work with contractors to implement effective lead generating marketing and build multi-million dollar profit-generating home services sales forces. Drew is a founder of the Contractors Consultants of America (CCA), a founding member of the Contractor Advisory Group (CAG), a member of Air Conditioning Contractors of America (ACCA), Electric & Gas Industries Association (EGIA) board member, Efficiency First board member, as well as a Consult & Coach Partner and Preferred Vendor Partner with ServiceRoundtable.com. Drew is a Tom McCart International Consultant of the Year Award Winner.