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Gift Bag: "Contractor Sales Training: Providing the Skills Necessary
to Sell Comprehensive Home Energy Upgrades" the latest Clean
Energy Program Policy Brief published by Lawrence Berkeley
Megan Billingsley, Senior Research Associate in the Electricity Markets and Policy Group, Lawrence Berkeley National Laboratory
Megan's work focuses on the deployment of energy efficiency through public and utility administered programs. Current research explores residential market demand creation for comprehensive home energy upgrades and opportunities to streamline program design to increase customer and contractor participation in programs.
Jay Gentry, President of Con-Com-T, Inc.
Jay Gentry has over 30 years of experience as a Marketing and Sales consultant to American businesses. In 1980, Jay founded Con-Com-T, Inc. (concomt.com), a sales and marketing consulting firm and since then has worked extensively with leading companies in the building products and home improvement industries. His customers include Louisiana Pacific where he developed and taught the entire sales curriculum for their specialties division, Associated Materials Inc. where he developed and implemented marketing programs, tools, and sales curriculum for company stores, independent distributors, and their customer network of thousands of dealers, and Window World Inc. where he developed their franchise owner training system including all elements of marketing, in home selling, sub-contractor management, and business systems (200+ stores have sold over 1,000,000 replacement windows every year since 2009… including 2011).
Jack Nagy, President, mta360
With over three decades of experience at the contractor, distribution and corporate levels, Jack's perspective is empathetic to the real-world challenges facing today's businesses. He talks straight and has the ability to simplify business functions to their core. mta360 is a cutting-edge, full service marketing, advertising and training agency dedicated to assisting companies reach its highest potential. Its marketing campaigns and strategies, combined with mta360's business-specific tailored sales training, continues to exceed the expectations of numerous clients.
Moderator: Ed Thomas
Ed serves on the Boards of Utility Energy Forum, Home Performance Resource Center and is on Recharge Colorado's Executive Committee. Ed has previously managed a geothermal HVAC company in Colorado and worked for Utility Exchange, Market Development Group, Main Street Networks, Volt VIEWtech and Edison Electric Institute.